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My superpower is to bring together diverse mindsets and perspectives to craft innovative experiences for all kinds of users.
I love to get my hands dirty and experiment with new tools and canvases, through continuous iterations.
Creatives, engineers and product managers are my favorite partners in crime to develop prototypes and deliver tangible outputs.
My specialties, developed through 12 years of experience, are:
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Workplace & Workforce of the Future
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Service Design
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User Experience
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Digital Product Strategy
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Design Thinking
Sharing my thoughts since 2012, spacing across User Experience,
Digital Trends, Design Thinking, plus other amazing geek stuff!
Video & audio episodes featuring disruptive makers,
debunking the myths of what design means in the digital era.
UNCONVENTIONAL PERSPECTIVES
IRREVERENT PODCASTING
MY JOURNEY
2008
As a Social Media Engineer, I've been involved in technology & innovation projects, concerning social network exploitation, value chain transformation, and mobile products & services launch.
2010
10:10 (dieciedieci) was an Italian creative project born to crowdsource ideas from online communities & social networks. Our steel bracelet for the 6th generation iPod Nano has been the fancy precursor of today's smartwatches.
2010
From 2010 I’ve been working as an Assistant Manager in PwC Italy. I've been operating in the Advisory line of service, focusing on digital transformation and tech strategy.
2013
In 2013, I moved to PwC US in San Jose (California). Proud founding member of the Experience Center. My main areas of operation were social media, enterprise collaboration, digital strategy, innovation and customer experience,
2020
Director of Digital Advisory, guiding
organizations to craft aspirational plans that formalizes their future vision and leads the execution journey, leveraging the full potential of the Microsoft Platform Ecosystem.
2020
Head of Digital Ecosystem, shaping the future of work at Meta through automation, personalization and emerging technologies.
2021
Mentor and Board of Advisor for ADPList, an online community with the mission to give every person the freedom to grow together. Raised raised over $1.3M in pre-seed funding to democratize mentorship for all
2018
Supported the launch of Sugo.cooking, a women-led food company that delivers authentic Italian food experiences, hand-prepping all their recipes from scratch.
2018
Digital mentor for Bay Area Italian Events, a female-led startup organizing the most authentic events in the Bay Area, promoting Italian culture and Italian food.
PORTFOLIO
Engagement, mobile and gamification strategy for the launch of a new streaming service featuring 11 different brands and serving 36M subscribers
Leading Media and Entertainment Company
